Thursday, 8 March 2007

How did they do it?

I have been trying to work out a big puzzle. How is it that old Egyptians shared accurately stories over a period more than 1,300 years apart? Yet, corporations routinely fail to share specific knowledge that is critical to their successful survival.

Case of BP and maintenance (both in Texas refinery and of Alaska pipeline) are indicative here. Perhaps it is the time to remind Lord Browne why it is essential to have a Keeper of Coprorate Stories. Larry Randall asked him over 15 years ago who it was and did not get a proper answer. Proof is now here and very costly to company reputation as well as share price. Lord Browne leaves under the cloud - and all for want of understanding the power of stories that engage.

References:

COMMENT AND ANALYSIS: A corroded culture? How accidents in Alaska forced BP on to the defensive

By Sheila McNulty in Houston, Financial Times
Published: Dec 18, 2006

and

COMMENT AND ANALYSIS: Blowdown: how faults at BP led to one of America's worst industrial disasters

By Sheila McNulty in Houston, Financial Times
Published: Dec 19, 2006

4 comments:

Action said...

Hi TftE
Interesting blog.
Have a look ay mine!
http://www.action-without-theory.blogspot.com

Rebel with Cause said...

Miles, thank you for comment and visit.
Your blog is interesting but I am totally politically agnostic, so find it somewhat strident.

klara said...

Hello Lilly

I have actually found your profile through the linkedin.com and also had a look on your blog.

On Linkedin you came as the only person in my search (sustainable + Serbia). And I did this search as I myself work in sustainable industry and culture (in Melbourne, Australia) and a have higher education degrees from Serbia / Australia.

However, you can look up some of my projects on several links but I think www.clearconcept.com.au would be of interest to you according to your writings.

All the best

Klara B Klaric
klara@fishprint.com.au

Rebel with Cause said...

KLara,

thank you for your kind words and taking initiative.

Let us explore common interests with view to build on synergies!

Best

Lilly

 
Google PageRank  Checker - Page Rank Calculator